Thursday, 26 September 2013

Geek News Central: Google Quietly Released Hummingbird

Geek News Central
Geek News: Latest Technology, Product Reviews, Gadgets and Tech Podcast News for Geeks 
Learn from successful entrepreneurs.

Pick up tips and advice from the noteworthy when you subscribe to Startup Frontier! Read interviews on how they launched and built their businesses.
From our sponsors
Google Quietly Released Hummingbird
Sep 27th 2013, 03:29, by JenThorpe

GoogleThe new version of the Google search algorithm is called "Hummingbird". It has already been released. For whatever reason, Google decided not to make a specific announcement about the release of the new algorithm before switching over to it. For good or ill, it has already affected how your blog is placed in order of the results that appear whenever someone does a Google search.

The purpose of Hummingbird is, in short, to keep up with how people use the internet. Many people will type an entire phrase into the search engine, instead of just one word, when they are looking for information about something.

This means that the algorithm has to "understand" the entire meaning of each word in the phrase, and how they relate to each other. Once it "gets" what you are looking for, it can show you websites that match what you are hoping to find. Things have gotten too complex for a "Boolean" type of search system.

In other words, "Hummingbird" has been designed to give us better results when we do a Google search. This is because it is going to "get" the meaning and context of what you typed in the search engine.

Overall, I see this as a good thing. My hope is that this will bring the blogs, articles, and websites that have the best content (based upon your query) to the top of the list. I cannot help but wonder if the blogs that have been crafted in ways that were designed around SEO, but that lack quality content, will notice a drop in their page clicks soon as a result of Hummingbird.

You are receiving this email because you subscribed to this feed at blogtrottr.com.

If you no longer wish to receive these emails, you can unsubscribe from this feed, or manage all your subscriptions

No comments:

Post a Comment